Here’s what we learned about customer acquisition strategies for direct mail based on this year’s survey data.

Pat Mercuri, President and Founder of Managed Direct Response, has been nominated for the prestigious Orange County Business ...

Managed Direct Response has evolved over the past 20 years into one of Orange County’s premier direct marketing firms. The company specializes in diversified services such as email marketing ...

This is different to direct taxes which you pay based on your income and, potentially, your wealth, such as income tax, capital gains tax and inheritance tax. Indirect taxes typically fall into ...

Direct Indexing continues to become more popular with advisors and investors. The initial tax savings are not to be ignored. Back in August 2022, I wrote about some pros and cons of direct ...

With the Modi government back in power and Finance Minister Nirmala Sitharaman leading the charge, the introduction of the long-awaited Direct Tax Code (DTC) is on the horizon. The DTC promises to ...

I review privacy tools like hardware security keys, password managers, private messaging apps and ad-blocking software. I also report on online scams and offer advice to families and individuals ...

Direct Tax Code vs Income Tax Act: The finance minister is all set to present Budget 2025 on February 1, 2025. There are speculations that the government will replace the existing Income Tax Act with ...

This can be accomplished by using metrics such as clicks, direct responses ... can determine which ad format and call-to-action generates the most response and adjust your overall advertising strategy ...

Oceana is seeking a Direct Response Specialist to provide support to Ocean’s multichannel direct response marketing program, with a focus on expanding the organization’s outreach and retention of ...

Email is as a highly effective direct marketing channel and could be considered the modern version of direct response marketing. Email marketing campaigns are core strategies in modern digital ...