Bloomberg is pitching brands on reach and contextual relevance with its latest contextual ad product, AdService, which ...

largely because brands are shifting spend to connected or addressable platforms. According to eMarketer, ‘TV ad spend will grow every year between 2024 and 2027, with Connected TV accounting for ...

Mobile is the foundation of digital advertising, unifying screens and enabling personalized, measurable campaigns that drive ...

According to the Pitch Madison Advertising Report 2025, CTV advertising in India grew by almost 35% in 2024, reaching an ...

In an interview, Founder and CEO, Anuj Gandhi, shares insights from his extensive two-decade experience in media, discussing ...

GroupM predicts streaming ad revenue growth, decline in linear TV, and rise of Connected TV advertising in 2025.

This big move has shares valued richly at more than 60 times last year's projected per-share earnings and roughly 50 times ...

What separates CTV advertising winners from the pack? New research from Retail TouchPoints and MNTN uncovers five common ...

Harit Nagpal, MD & CEO of Tata Play, said during his session at the launch of PMAR 2025 launch that the definition of TV has ...

MANCHESTER, UK — St Pierre Bakery launched its first above the line campaign in the United States Feb. 3 via Connected TV.

Phynd raised $10 million for its subscription-free smart TV cloud gaming platform. It comes from a man with an interesting pedigree.