You hope that they have parents or other adults who might say ‘whoa, let’s pump the brakes a little bit’ before they sign ...

Earlier this week, reports said multiple schools partnered with a new NIL licensing group called Pathway Sports and Entertainment. The company is looking to sign college football video game rights of ...

The Oregon Ducks have partnered with Pathway Sports and Entertainment, a company that is focused on monetizing the name, image, and likeness or NIL rights of at ...

Georgia lawmakers want to eliminate state taxes on college athletes who are getting paid for their name, image and likeness to attract more student-athletes to the state.

Women’s athletic opportunities are important, the administration claims — but not necessarily as important as the ...

If passed, the legislation would exempt college athletes from paying state income tax on their NIL compensation.

Time to draw the line at state legislatures with pom-poms bearing tax-free gifts for college football players. It will do ...

Kentucky Mr. Basketball, is the lead plaintiff in a suit filed against the NCAA in the Eastern District of Kentucky. What to know.

Trae Taylor, a 4/5-star quarterback prospect for the 2027 recruiting class, is quickly becoming one of the most sought-after ...

House Bill 240 would allow student’s NIL money to not be taxed by the state of Alabama. The goal is for Alabama colleges and universities to be able to recruit the best athletes by offering ...

The NIL guidance, rammed through by the Biden Administration in its final days, is overly burdensome, profoundly unfair, and ...

The role of Motion Sports, Inc. is to be a centralized, one-stop-shop for the modern-day college athlete and athletic departments at large.