Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Frito-Lay is breaking with past Super Bowl strategy for Lay's potato chips, trying a commercial that is sweet and cinematic ...
Some Super Bowl advertisers are paying more than $250K per second
Anheuser-Busch, Meta, PepsiCo, Frito-Lay, Taco Bell, Uber Eats and others will vie to win over the more than 120 million ...
Fast Company9d
Frito-Lay recall update: FDA classifies impacted Lay’s Classic Potato Chips as posing a serious health risk
The Food and Drug Administration (FDA) has classified a recall of Frito-Lay potato chips at the highest level of risk. The newly announced classification means that under certain conditions ...
The Courier-Journal9d
Lay's potato chips recalled, could include milk. How to check your chips
Here's what happened and how to know if a bag of chips is part of the recall. Last month, Frito-Lay issued a recall warning that more than 6,300 of its 13-ounce bags may contain undeclared milk ...
Newsday9d
This year's hottest Super Bowl ticket? Advertising space, Fox says
Anheuser-Busch, Meta, PepsiCo, Frito-Lay, Taco Bell, Uber Eats and others will vie to win over the more than 120 million viewers expected to tune in for the broadcast on Fox and via the free ...
The Boston Globe9d
This year’s hottest Super Bowl ticket? Advertising space, Fox says.
Anheuser-Busch, Meta, PepsiCo, Frito-Lay, Taco Bell, Uber Eats, and others will vie to win over the more than 120 million viewers expected to tune in for the broadcast on Fox and via the free ...
Seattle Daily Journal of Commerce8d
This year’s hottest Super Bowl ticket? Advertising space
The high demand seems to have pushed prices to a record, with a few ad spots reportedly selling for $8 million.