How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

Was your team left out of the fun? Rep the league at large with the NBA and WNBA logo gear. NBA Essentials t-shirts retail ...

It's easy to miss this feature, but here's where to find it.

Brand impersonation scams have exploded in recent years, with criminals using two primary tactics: fake apps and look-alike URLs.

Walmart didn’t become worth over $735 billion by throwing money away, after all ... s new logo, but this isn’t a surprise—the same will likely be true of every brand redesign.

Recently, Microsoft rebranded Bing Chat, making it Microsoft Copilot, and experienced a failure. That got us thinking about ...

With great apologies to Tolstoy, all dysfunctional law firm brands are dysfunctional in their own ways. Maybe it’s the way ...

Called the “Plane de Lis,” the new mark is packed full of winks to the city of New Orleans and the airport itself. As the name suggests, it’s meant to evoke both an airplane and a fleur-de-lis—a stark ...

Nude Project, the streetwear clothing brand, has unveiled a first-of-its-kind women's exclusive collection dubbed Woman.

After all, brand awareness campaigns don’t always generate ... Simply showing a “big logo” everywhere won’t build a brand – no matter how many times people see it. DIg deeper: Why ...

Walmart announced Monday, Jan. 13, it was excited to introduce a "brand refresh," updating its logo. "This updated brand ... that guides customers through all facets of the Walmart experience.

Largely, folks are unimpressed by this brand refresh and using ... The original Walmart logo from 1962 was just the word Walmart spelled out in all caps using a fairly basic font in a blue hue.