Amazon MX Player head Karan Bedi agrees that the real challenge remains to keep the audience hooked onto your content, ...

Prasanth Kumar, CEO of GroupM South Asia, views the media landscape in India as experiencing optimistic and progressive growth. He highlights that each media segment in the country is expanding at a ...

Newly formed JioStar announces the launch of JioHotstar with annual subscription ranging from $5.7 to $17.3 premium ad-free ...

ONE Advertising and Communication Services Ltd. has been honoured with a Gold Award for Integrated Marketing Communication at Adgully's Marketing & Advertising Awards (MAA) held in Delhi. The award ...

Smugglers are brazenly using TikTok to advertise their human-trafficking services across the Canada-US border, The Post has ...

Balvantray Parekh transformed a humble adhesive business into a household name. From his innovative marketing strategies to ...

The controversial ruling once again shines a spotlight on the issue of marital rape in India, which refuses to criminalise it ...

JioHotstar, a partnership between Reliance and Disney, unites JioCinema and Disney+ Hotstar, offering an extensive content ...

The IPL free ride may be over for the Indian cricket fans as JioHotstar is all set to introduce a hybrid subscription model. JioHotstar was formed on Friday, February 14 after the merger between ...

WASHINGTON (AP) — President Donald Trump is taking a blowtorch to the rules that have governed world trade for decades. The ...

As per a Reuters report, JioStar will only offer a limited portion of IPL matches for free, with users being allowed to watch ...

Adidas launches the ‘You Got This’ campaign featuring Rohit Sharma, Virat Kohli, Hardik Pandya, and Rishabh Pant, highlighting how sideline support influences Team India’s performance ahead of the ICC ...