In a first-of-its-kind collaboration, the two entities partner to create engaging visual content that showcases the range of attractions visitors can explore in the Kingdom.
Insignia Worldwide, a category-defining design and strategy advisory firm, is proud to support Red Sea Global (RSG) in its launch of three groundbreaking new resorts. The unveiling of Shebara, Desert ...
Fitness First unveils new fitness philosophy based on the principles of behavioral psychology, an industry first, to encourage its members to go further in adopting a healthier and fitter lifestyle.
The media sector in Saudi Arabia, much like the country itself, is undergoing massive changes. In April 2017, new ministers for Culture and Information and Communications and IT were appointed with ...
Independent branding and digital communications agency, Omnia, has launched its new PR division to be headed by Hollie Thomson, previously the lifestyle PR director of Seven Media’s hotel, F&B and ...
Last year’s brand safety debacle brought to light some key issues with digital advertising. Among these were viewability and ad fraud. According to WPP’s global agency, The&Partnership, ad fraud was ...
One of the largest retailers in the region, Centrepoint, which had positioned itself as Four Great Brands…One Destination has taken a strategic decision to change its brand image to Family. Fashion.
Standard Chartered announced its Global Market Outlook for 2025. It highlighted that the Gulf Cooperation Council (GCC) is ...
The House of Gucci introduces its new store window concept, Endless Narratives, a vision that intertwines objects, ideas, and stories into infinite possibilities.
HungerStation, knocks the scorching desert summer heat out, with aAI-powered route optimization system for its delivery drivers.
Havas Media Group has officially launched LuxHub, a global consulting specialist label that will deliver media communications and marketing support for both luxury brands and luxury audiences.
Shamal has launched a new white paper entitled ‘Understanding the UAE’s Experience Economy’ dissecting the dynamic nature of ...