Puma is launching a new pack of soccer shoes titled Forever. Faster. The collection includes brand-new colorways for ... colors are designed to make the players as visible as they are quick.

Neymar is not only the player wearing the FUTURE 8 on the pitch, but he’s also the face of PUMA’s latest advertising campaign. The Brazilian footballer embodies the brand's commitment to the ...

AC Milan and Puma have unveiled the club's 2024-25 fourth kit, a collaboration with fashion brand Off-White. U.S. men's ...

It has a solid association with international football (soccer), given its ... While reviews have been positive, the brand remains a small player in the category. Puma’s annual research and ...

For one thing, Freundt has tried to shift the Puma brand upmarket by focusing on selling higher-priced soccer, basketball and running gear. In doing so, he sacrificed some sales by phasing out its ...

Brands, like the athletes and entertainers who endorse them, can have great comebacks—or quickly go out of favor. The brand value of a sports team is impacted by the performance of its ...