Medical cannabis is being marketed under brand names such as Ice Cream Cake while those most in need of the drug are being ...

As social media grows in popularity, so do the opportunities for businesses to promote their products and services on a ...

Podcaster Ranveer Allahbadia, who goes by the username "BeerBiceps", saw nearly 50,000 followers drop on Instagram.

The highest-paid influencers on Instagram earn millions per sponsored post, leveraging massive followings to drive brand ...

Some brands are pausing influencer campaigns days after President Donald Trump announced new tariffs on China, Canada, and ...

Taylor Swift strutted into Arrowhead Stadium for the first time in September 2023 to cheer on her boyfriend Travis Kelce, and ...

Mr Himatsingka left a Rs 2 crore per annum job in the US and returned to India with a mission to hold food companies ...

Marketers need to prioritize short-form video strategies, refine storytelling to be concise and captivating within limited ...

Working with influencers gives businesses the chance to reach a wider audience by connecting with their dedicated followers.

Another area of influencer marketing that is gaining attention is using AI-based influencers instead of real people. It's a ...

The world of football in 2025 is a pulsating spectacle where dazzling skill and tactical mastery captivate fans around the world. As the beautiful game continues to evolve, some players transform ...

David Beckham x BOSS ONE Bodywear blends cinematic spectacle, inclusivity, and cultural influence, proving that true brand ...