We live in a digital-first world, where almost everyone is on social media or has access to the internet. In 2024, there were around 240 million social media users in the US, nearly 72.5% of the ...
More than half of consumers are likely to be swayed to purchase a product because of an influencer, Traackr said in a report.
South Korean artist Bang Chan of K-pop band Stray Kids is the newest brand ambassador of Fendi. Bang Chan, a singer, rapper, ...