What's in a new name? A strategic shift or a cosmetic makeover?
Zomato’s unveiled its new persona, but it is not exactly a trailblazer. Over 1,100 companies have already undergone similar ...
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Arigbodi: Retailer spreading global standard to Nigeria’s $1.4bn cosmetic industry
One of the forces at the centre of Nigeria’s $1.4bn transformative cosmetic industry is Lilian Arigbodi, the founder of ...
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Quiet Luxury Aesthetic, But Make it Affordable With These Elegant Pieces
What is Quiet Luxury? Quiet Luxury is a lifestyle characterized by “understated elegance and refined consumption, emphasizing ...
Did NewJeans copy aespa for NJZ rebrand? Netizens clash over metallic logo design plagiarism claims; READ
NJZ, reveals a bold new look for ComplexCon Hong Kong, sparking controversy over alleged similarities to aespa’s metallic ...
Best logo design tools: How to reflect brand values and appeal to your target audience
How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...
Kiehl’s makes a font out of pubes, Starbucks goes back to basics, and Slice soda returns from the ’80s
This week, skincare brand Kiehl’s debuted a hairy new font, Starbucks continued to roll out its feel-good nostalgia marketing, and an iconic ’80s soda was revived for the year 2025. Here’s all the ...
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Fiat’s pint-sized Panda is reinvented for the electric age, albeit as a compact crossover
The new Fiat Grande Panda has arrived, one of a new wave of compact EVs due out in European markets throughout 2025 ...
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Zomato To Eternal: Famous Brands Which Rebranded Their Names, Instagram, Google, Blinkit And More
Here's a list of some famous brands that successfully rebranded themselves, like Indian billionaire, Deepinder Goyal's ...