AbbVie’s Skyrizi was responsible for the highest TV advertising outlay in pharma in most months of 2024, but 2025 is starting ...

If Fierce Pharma Marketing’s annual list of the top 10 biggest potential drug launches of the coming year is any indication, ...

Ads Up Marketing is a full-service digital marketing agency based in Boca Raton, Florida, specializing in behavioral health ...

Many Americans support prohibiting commercials for prescription drugs on television. But enacting that ban could be ...

A multi-million dollar Super Bowl ad from telehealth company Hims and Hers downplays risks and side effects of compounded ...

Patients in the United States pay the highest prescription drug prices in the world — on average four times what people in ...

Direct-to-consumer drug ads are prohibited in almost all countries besides the US. By leading doctors to prescribe unnecessary and more expensive treatments at the request of their patients ...

CHICAGO U.S. Senate Democratic Whip Dick Durbin (D-IL) and U.S. Senator Chuck Grassley (R-IA), a senior member and former ...

Telehealth company's spot decries medications from others as "priced for profits, not patients," while its own weight-loss ...

What makes the U.S. such an outlier when it comes to the high price of prescription drugs? The uniquely American phenomenon of pharmaceutical advertising. If you turn on the nightly news ...